“What gets measured gets improved.” – I know I’m quoting someone… I just can’t remember who. Anyways. It’s hard to argue with that. When it comes to measuring (tracking) your blog’s performance the first thing that comes to mind is Google Analytics. Not without a reason because it’s a great tool. However, Google Analytics on its own is not enough to get the full picture.
Introducing (“reminding you about” is probably a better term) Google Webmaster Tools.
What is Google Webmaster Tools? It’s a service that has been launched a while ago, but nowadays it doesn’t get the amount of attention it deserves. It’s still one of THE bestfor keeping your finger on the pulse and making sure that Google is happy with your blog’s (or website’s) structure.
If you don’t believe me just answer one simple question: Do you really think that there’s a better tool for checking whether or not your blog is in tune with Google’s requirements than the one created by Google itself? That’s exactly my point here.