13 Successful Entrepreneurs Share How to Gain Confidence When Starting an Online Business

Confidence When Starting an Online Business

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Getting started in the online was a bit tough for me.

It was 2009 or so, and all of my friends already had nice jobs and paychecks, while I was still sitting in my mom’s apartment, trying to figure things out on my own and find my place among my online mentors.

I carefully analyzed every piece of online business advice I could find and dived into almost every “next big thing” tactic that the gurus were trying to sell.

My results? Few and far between. I was making next to nothing, and if it hadn’t been for my mom who was very understanding, well, life would have been difficult for me.

Obviously and not surprisingly, I wasn’t confident at all about what I was doing.

I started thinking that maybe I don’t have what it takes, that maybe I should abandon the web, put together a CV and send it out to a couple of places, so maybe I could catch up to my friends and secure myself a nice shiny job too.

But for some reason I decided to keep going.

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[Downloadable] The Words to Avoid if You Don’t Want Your Emails Flagged as Spam

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There’s much information online on starting an email list and then growing it as one of the main parts of your online business.

This isn’t one of those articles.

The harsh truth is that no matter how good your marketing is, and your individual tactics are, a big portion of your email messages will still get filtered out into spam folders.

People won’t even see them in their inboxes.

“So I spend all this time trying to get subscribers and then my email tool fails to deliver? Really?!”

Well, yeah.

Unfortunately, that’s exactly the case.

MailChimp actually reports that on average, 10-20 percent of email gets killed off by spam filters.

And this concerns legitimate businesses, not spammers. Heck, if you’re a genuine spammer then the numbers are probably more like 95 percent, but I digress.

So why after learning all those great list-growing-techniques we still end up defeated by a script that calls itself the spam filter?

The answer:

You’re using the wrong words

There are two sides to writing proper email copy:

  1. Writing copy that converts and convinces your people to take action on what you’re saying. This is something guys like Derek Halpern and Neil Patel will teach you.
  2. Writing copy that doesn’t get flagged as spam by an automated piece of software – a spam filter. This is what I will be talking about here.

We can argue which of these aspects email copywriting is more important, but frankly you can’t have one without the other.

That being said, if your copy doesn’t check out with spam filters then the fact how good it is conversion-wise won’t even matter.

Let’s try to understand how spam filters work and how we can defeat them.

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Have You Seen the Manifesto? & Here’s Why “Online Business Advice for Normal People” Is So Scarce on the Web

Something got me thinking the other day.

The thing is, have you noticed how difficult it is to find simple and short advice on the web these days?

I mean, wherever you look, all you see are “ultimate guides” for this or that. And although I love in-depth advice as much as the next guy, it’s becoming really hard to keep up with the online world. [Read more…]