First things first, are you on any “guru” marketers’ email lists?
Sure you are.
Everybody is.
You signed up maybe just to check out what they are doing and what methods they are using to bring new customers and maybe to even buy some stuff from them.
I actually have a completely separate email address just for receiving this sort of “quality newsletters” (they are nowhere near being quality, by the way), purely because there’s just so much stuff out there that giving them my primary email address would ruin me in days.
Anyway, there are times when I’m amazed at how certain marketing and selling methods get repeated over and over again, with yet another product launch. I mean, does this stuff still work?
Today I want to talk about something a bit different. If you know me then you’re aware that I’m a big fan of healthy living and being in shape in general. And by healthy living I don’t actually mean being a vegetarian or any of that BS. My rules are simple, (1) exercise, (2) drink yerba mate, (3) eat a lot of dead animals, and (4) enjoy your life.
Here’s how the technique works. If you want to write an affiliate review of a product named, say, Online Business Wizard Blueprint (just made that up), and you want to make it as eye-grabbing as possible then all you have to do is go with a headline like:
Well, you don’t have to know me for that long to know that I’m not the biggest fan of all these “next big thing” internet marketing products.
Hi there! I'm Karol. I was never good at elevator pitches so let me just tell you like it is: I make a living by using my blogs as business tools (directly and indirectly). Over the last couple of years, I had the privilege to work with some great people and publish my articles on sites like: About.com, ProBlogger, Freelance Switch, Quick Sprout, Lifehack and many others.
on