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Posts Tagged ‘upselling ideas

Upselling Like a BOSS – How to Pull the Trigger

Categories: Business & Marketing Written by Karol K.
Tags: , ,

Are you ready to bring a gun to a knife fight? Because, essentially, that’s what upselling is.

For some people upselling is like generating free money, others don’t believe in the whole idea that much.

My opinion is somewhere in between. I know that upselling can bring you some serious profits, but only if you set your offers with upselling in mind from the get-go. It’s hard to upsell if you don’t have anything to offer, right?

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Guess What? My Marketing Works!

Categories: Business & Marketing, Late Night Posting Written by Karol K.
Tags: , , ,

fpm contest badgeOr does it?

Anyway, I’m delighted to say that I’ve made it to the final round of Danny Iny’s marketing competition – “Marketing that Works.”

The competition is all about innovative marketing ideas, and sharing them with others. Every participant had to come up with such an idea, and then turn it into a guest post.

I can’t give you too much details about my post right now, but let me just tell you that it’s about upselling. Not the general idea, of course, but a single specific aspect of it.

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Definition: What Exactly is an Upsell (and Upselling)?

Categories: Business & Marketing Written by Karol K.
Tags: , , , , ,

Upselling is one of those mysterious internet marketing terms that are thrown at us over and over again. It seems like the thing is gaining more and more popularity every day. And that’s clearly not something bad.

If you’re a salesman of any type you should get familiar with upselling ASAP. As it can increase your profits by ridiculous amounts without any additional money spent on marketing.

So what is it?

Upselling is a technique of selling another products right after a client has bought your main product. And by “right after” I mean a second after (i.e. immediately).

However, the upsell needs to be somewhat related to the main product.

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What Cinemas Can Teach You About Upselling

Categories: Business & Marketing Written by Karol K.
Tags: , ,

How about a movie? Trust me, you can learn a lot about marketing and upselling by visiting a cinema. Check out my guest post at John Chow dot Com and find out what cinemas can teach you about upselling.

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