If you have a website, which you do, then you obviously need some social media share buttons. But what if the buttons you currently use display all zeros? There are probably very few things that are worse for your social proof than showing such numbers.
Let's not fool ourselves here ... WordPress is a complicated thing. And no matter what most tutorials on the web try to say, getting a good grasp on it does take some time indeed. So what I want to show you today is a slightly different approach to WordPress.
I've always been fascinated with WordPress themes for some reason, and particularly WordPress business themes. Probably because they allow us to change virtually everything about our sites in just seconds, via a simple "activate" button under a new theme.
Landing page is a page that your visitors see after clicking on a specific link on another site. The purpose of a landing page is to convince the visitor to take a specific kind of action. Usually, it's to buy something or to subscribe to your mailing list.